Here's what each day asks of you. Work it in around your real life. You can talk for ten minutes, step away, and pick it back up tomorrow.
Day OneYou tell the whole story of how you got here. Every chapter, including the parts you don't usually bring into a business conversation. Not for anyone else to read. Just so you can finally see it laid out.
Day TwoYou watch that same story told back to you a different way, spoken from strength instead of apology. The detour becomes the experience nobody else has. The years you think you wasted become the ones that taught you who you are.
Day ThreeYou pull it together into a clearer picture of who you are and what you know. This is where it turns into something you can use. Once you can see your own story clearly, you can hear your reader's, and you start writing about your topic in the words she's already using. You stop guessing what to post, and your blog and emails begin to sound like you. The right people start paying attention. It won't be finished in three days, and it doesn't need to be. It's the first real look, the one you keep coming back to as you write.